Ive got to say, thats a very ambitious set of schemes from Alliance Rail. I hope they will be introduced over a rolling programme, instead of as a single major project, as an open access operation of that magnitude has a huge potential for failure right from the off. Looking at the service frequencies they propose (two hourly in some cases), they would require a lot of trains to operate the service: Clearly, buying new is their only option.
So, Alliance Rail would be putting a big investment in a fairly large fleet of new trains from a completely untested manufacturer (CRSE), to operate on a wide range of services over both of the anglo-scottish main lines which already have well established franchised operators and high traffic levels. Whilst I wish Alliance Rail every success, as they open up a lot of new journey opportunities, it seems to me an almost insurmountable task to make the operation successful. If, as is mentioned in another thread, even Virgin require subsidies from the Government in order for them to be able to pay the prohibitively high track access charges on the WCML, it beats me how a new open access entrant into the market will be able to cover its costs.
So I really, really hope Alliance Rail introduce their services slowly and carefully, to test the waters first, or else I fear that it will be a lost cause from the word go.