Long time ago now but in my experience the bus predominantly catered for passengers out of Aylesbury as far as Princes Risborough and then into High Wycombe from the villages outside it. There weren't too many people doing the whole route.
Most employment in Aylesbury and in High Wycombe is not in the town centre - it's all in Cressex business park etc. Nearly everyone just drives. Those on the train probably have no choice and so will continue to use it.
They're pretty good about holding the shuttle where they can for up to 10 mins and I even saw them hold a London bound train recently to avoid a long wait
That hill in Wycombe from the station to Cressex business park is quite unforgiving as I recall!