I think there is a bit too much involvement from Ray Stenning these days when it comes to vehicle design. Maybe if he were to concentrate on his daytime job of liveries and branding, we wouldn't have seen the shockingly poor designs that have been applied to new vehicles recently.
I sometimes wonder why I bother reading this forum, but I suppose there is entertainment value at times. It is a vast over-exaggeration to describe any of the recent more extravagant internal designs as "shockingly poor" but I guess that's what some people have to do in a bid to prove the point that they're trying to make.
On the buses that Stenning has had anything to do with lately that include rear-facing seating, there are just a handful of such positions, and therefore the obvious thing to say is that if you do not like travelling on a bus when facing backwards, use one of the 60-plus seats on it that face forwards instead.
Ray does what his customers tell him to. Nothing more, nothing less. If he is involved with seating layouts (and I doubt that he is), he is doing so because he is being paid to, not because he has decided to for reasons known only to himself.