In an effort to promote both physical fitness and the upcoming Winter Olympic Games in Sochi, Moscow city officials and the Russian Olympic Committee are allowing subway riders to pay in 30 squats instead of 30 rubles (about 92 cents) for a single-ride ticket.
Riders have two minutes to perform the deep-knee bends in front of a special machine that can tell if they're assuming the correct position. The squat-operated ticket machine is located right next to the electronic vending machines at Vystavochnaya station in western Moscow
"We wanted to show that the Olympic Games is not just an international competition that people watch on TV, but that it is also about getting everyone involved in a sporting lifestyle," Alexander Zhukov, president of the Russian Olympic Committee, told Russian state news wire RIA-Novosti, according to the Wall Street Journal.