As I was reading this thread I caught a glimpse of the new Virgin Money ad, which highlights the main bits of Virgin Group's history (I notice an absence of Virgin Cola and Virgin Bride & the cosmetics but that's besides the point). I thought the ad was good in my opinion.
Anyway,
Can I suggest that a reason that most enthusiasts have a dislike for Virgin is perhaps because so much has changed since they took over from Intercity and in their opinion it changed for the worse...
Gone were the 86s, 87s & 90s from the WCML, the 47s were withdrawn from XC and all were replaced by generic units. The same units which no longer offered big windows for better views nor allow anyone to poke their head out of the droplights.
I have that view, I think back to how much more I enjoyed the railway even 10 years ago before everything was replaced and what it has become now.
The thing is, the railway is a business and things had to change, yes the AC electrics could soldier on today (and still do for Anglia/One/NXEA/Abellio) as could the 47s but how much longer could they run without the need for intensive maintenance? Speeds of 125mph would only be achievable for the Class 43 HSTs so everything else plods along at 90-110mph which would make it less attractive to travel long distance by train, especially considering the rise in the domestic airline market.
Yes Virgin have a good PR department, well actually they have an extremely good PR department but what companies don't these days?
As for what happened about financing, people screwing others over and everything else I really can't say (beacause I don't know)...
Phil