Can't blame any business for wishing to protect its patch but I think they will be some pretty big changes, some on the Blyths but mainly on the Ashingtons. Sadly, I've long given up on Arriva NE - I can't even recall who the MD is now.
Regarding the new Northumberland Line and how it may affect Arriva.
I used to live in Blyth and relied on their buses for the last few months before my retirement from the NHS, I also have driven many thousands of express and service buses to and from Blyth. I can't speak for Ashghanistan ( Ashington) as I haven't been there for decades.
Both Morpeth and Cramlington have train stations but few use them, they are only a bit out of the way but I don't know anyone who regularly uses them. It's not free for the pensioners either.They go directly into Newcastle, so no change to the Metro like the Northumberland Line, yet still It's more convenient to get the bus.
The stations at Bebside and Newsham are even more out of the way relative to Blyth. The densest population part of Blyth is near the town centre, car ownership is very low ( one of the reasons I liked living there, easy to get parked) .
So a trip into Newcastle ( which will be the majority of trips) will involve a bus ride, then a train ride, then a metro ride. When this was first being mooted many people in Blyth would tell you the Metro was coming, I got tired of explaining a yellow diesel train isn't the Metro. In the end, I gave up and joined in.
Or Arriva could expand its X30, I used this all the time, 40 minutes from Blyth to the Haymarket. If the new line takes off they could focus on Cramlington, turn the expresses there.
It might make some of the marginal expresses unprofitable. I know these are big earners for Arriva, but they still haven't recovered from COVID.
The car park at Newsham looks huge. I can see it might be an attractive option for commuters.
I can't find any information on pensioners fares, it will be interesting in the first few weeks to see how many people turn up at 09 15 expecting a free ride.
Will it be free?