These are artificial figures. Quite clearly, anyone travelling on 240 days a year would be daft to buy the flexi season or SDR (in any event, who goes to work on 240 days in a year?). It is therefore not realistic to use that basis to claim how much will be saved.
No they are entirely realistic. They are the published fares.
If you are suggesting that the analysis is unrealistic, I mostly disagree. 240 days is the figure used for the 'station usage' statistics. Who am I to disagree with an industry standard method of calculation? It represents a 48 week year, quite common I suspect. The numbers could be calculated at 46 weeks (230 days), representing 6 weeks annual leave, but it doesn't make much difference, a flexi-season remains poor value.
I would agree that a person would be daft to buy a straight succession of 30 flexi-seasons (giving 240 days travel), but over the next few months, I suspect many commuters travel patterns will remain fluid and you have to be pretty confident to commit to an annual season. There are people who buy multiple monthly season tickets over the year, rather than an annual season.
I am not showing how much can be saved, I am showing the discount offered by a traditional season ticket and the rather less generous discount offered by the much promoted 'as the best thing since sliced bread' flexi-season.
Were I previously paying £5,000 for an annual season (technically 365 days travel, realistically 240 days travel), I would be expecting pro-rata £4,000 plus perhaps a slight uplift for a four day equivalent (192 days). There is an argument that goes: I am currently paying £5,000 and only using it for five days out of seven, so what's the difference paying the same amount and only using it four days out of seven. £5,000 is the cost of going to work and that needs to be spent to retain my salary. Whether that argument holds water depends on your personal circumstances - for a BBC presenter on £175,000 per year it's loose change, for an office worker on an average salary, it matters.
Those devising the flexi-season scheme have approached it from the angle of 'this is the SDR daily cost, lets offer a discount to that', rather than 'this is what the commuter previously paid pro-rata for a season, lets reflect that'.
Daily cost calculations:
| SDR | daily rate | daily rate | daily rate | daily rate |
| | flexi 8, used 8 days | 7 day season, used 5 days | monthly season used 20 days | annual season used 240 days |
Blythe Bridge to Stoke-on-Trent | £ 4.00 | £ 3.70 | £ 3.30 | £ 3.17 | £ 2.75 |
Blythe Bridge to Derby | £ 12.90 | £ 12.20 | £ 11.74 | £ 11.28 | £ 9.78 |
Blythe Bridge to Nottingham | £ 16.00 | £ 15.20 | £ 15.36 | £ 14.75 | £ 12.80 |
Blythe Bridge to Manchester | £ 21.10 | £ 19.80 | £ 18.58 | £ 17.84 | £ 15.48 |
Blythe Bridge to Crewe | £ 11.80 | £ 11.20 | £ 10.50 | £ 10.08 | £ 8.75 |
Blythe Bridge to Stafford | £ 10.50 | £ - | £ 9.82 | £ 9.43 | £ 8.18 |
Blythe Bridge to Birmingham New Street (SOR) | £ 36.90 | £ 32.30 | £ 22.86 | £ 21.95 | £ 19.05 |
I suggest that the flexi 8 'daily rate' needs to move further away from the first column 'SDR', to at least the 7 day season 'daily rate' if not all the way across to the annual season 'daily rate'. Taking the Derby fare, is it worth saving 70 pence per trip if there is any risk at all that you will not manage to use all 8 tickets within the 28 days allowed?